Power Query Is Powerful. MergeItAI Is Smarter.

Both handle large datasets, but only one uses AI for intelligent matching

Feature	MergeItAI	Alternative
Fuzzy Matching	Built-in AI - automatic	Manual fuzzy merge with thresholds
Setup Time	2 minutes	30+ minutes to build queries
Technical Skill	No coding required	M language and DAX knowledge
Match Suggestions	AI suggests best matches	Manual threshold tuning
Data Refresh	Real-time processing	Scheduled refreshes only
Collaboration	Cloud-based, shareable	Files on individual machines
Error Recovery	Automatic handling	Queries break easily
Cost	Free to start	Requires Excel/Power BI licenses

The Verdict

Power Query for ETL pipelines, MergeItAI for intelligent data matching. Most teams need both.

Excel VLOOKUP is powerful, but AI-powered matching is 100x faster and catches what formulas miss

Code when you need custom logic. Use MergeItAI when you need results now.

What if you could get those 13 hours per week back?

No credit card required. Start matching data in minutes.